NBC is giving former President Donald Trump’s campaign free commercial time in response to Vice President Kamala Harris’ appearance on Saturday Night Live, including an unusual ad during Sunday’s NASCAR coverage, a source familiar with the matter says.
Harris appeared on Saturday’s SNL for one minute and 30 seconds, meaning that if another presidential campaign requests it, NBC would need to give it about 90 seconds of time.
On Sunday, NBC broadcast a NASCAR playoff race, but some viewers noticed toward the end of the broadcast (technically right after the race ended but while coverage was still ongoing) that Trump appeared in an unusual ad, speaking directly to camera while wearing a Red “Make America Great Again” baseball cap, and claiming that electing Harris would cause a “depression” and that viewers should “go and vote.”
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A source familiar with the matter says that the spot during the NASCAR race was connected to NBC giving the Trump campaign equal time.
Trump was given 60 additional seconds of campaign time during NBC’s Sunday Night Football coverage. While the game was already over, the spot — which was the