If you go woke you will go broke—getting rid of your flagship product, personality, and brand is never a good idea.
Project Veritas made this fatal mistake when it ousted prominent investigative reporter James O’Keefe.
WLTR previously reported that Veritas fell on hard times following the ouster of founder James O’Keefe from the investigative news outlet and that the entirety of the staff was fired by current Veritas CEO Hannah Giles.
Now, sources are reporting that the outlet has officially shut its doors; investigative reporter Bobby Harr claimed in this recent X post:
“Project Veritas suspends all operations effective immediately. CEO Hannah M. Giles and Jen Kiyak of Human Resources cite financial ruin as [the] reason for additional layoffs on 9/20/23 leaving merely a handful of employees left. All investigations halted as of today.”
BREAKING: Project Veritas suspends all operations effective immediately.
CEO @HannahMGiles and Jen Kiyak of Human Resources cite financial ruin as reason for additional layoffs on 9/20/23 leaving merely a handful of employees left.
All investigations halted as of today.
— Bobby Harr (@BobbyHReports) September 20, 2023
Earlier this month Daily Beast reported:
CEO Hannah Giles, who assumed leadership of Project Veritas after O’Keefe’s departure this year,